Australia's leading direct marketing expert Mal Emery* reveals an insight into Dean's work after Dean's recent presentation on effective Yellow Pages advertising to Mal's exclusive 'Platinum 2 Mastermind' group...

"There's a secret I want to reveal to you that's not widely understood ... behind all of this is marketing. You'll never be a great copywriter, ad writer ... until you master marketing. It's like a step you cannot skip. When you employ these guys, in relation to what Dean does with your ad: he is a strategist, because he figures out your offer; he figures all this stuff out. The only reason he can do that is because he's mastered marketing. And it's a clear distinction that’s not readily understood."

"Thank you so much for the spectacular job you did on my brochures.

The May wedding expo was an enormous success that has seen the number of bookings I usually take from an expo increase by 500%! And the bookings are still coming in nearly 3 months later so that figure is sure to rise even further.

Everyone I talk to raves about the little pack they got with the DVD attached. They actually remember my brochure out of the 100+ other brochures they received that day!

I certainly couldn't have achieved this incredible result without your  expert help and guidance. So thank you, thank you, thank you, and I very much look forward to working with you regularly in the future on all my design projects."